A Recipe for Marketing Success: The Secret “Ingredient”

IngredientsDid you ever try to re-create the recipe for a great dish you ate in a restaurant, or you saw somewhere and it just didn’t taste the same?

Maybe you missed that one key ingredient. Everything else was there, but that one ingredient made all the difference.

Think of your marketing success as a recipe. Most people think money + advertising = clients.

Ummm….  A little too simple. There are actually 3 ingredients neces…

Facebook Can Be a Cash Cow for Businesses That Hate Marketing

cash cowIf you’re like many small business owners you may wonder what the secret is to getting lots of targeted website traffic. You may be paying for search engine optimization which can certainly help. But the problem is that it’s slow, you are not guaranteed results, and Google can change the rules at any time, catapulting your website way down in the search results.

But there is a much faster way to get targeted traffic …

6 Tips to Becoming a Money Attractor

Success concept.Do you ever worry that you will never create real success in the business you love? If you’ve ever felt this, please take 3 minutes and read this article.

First of all, know you aren’t alone.

Today I wanted to talk about how certain negative beliefs and doubts (we’ve all had them) can lead to chronic success sabotaging behavior and unnecessary struggle that drives good clients and money away from you faster t…

Keeping Your Marketing Current Can Double Your Clients

When I started my coaching business ten years ago, marketing was totally different than it is today. What worked then doesn’t work as well now. Yet I see small business owners who cling to certain marketing methods because it’s comfortable. Let’s face it, that’s just human nature. Who wants to be on a constant learning curve, always changing, updating and re-inventing? It’s time consuming. But the truth …

The Essence of Business Success: Right Action

Guest Blog Post by Dr. Ellen Britt

EllenBritt300As a small business owner, you’ve no doubt heard that even the best marketing and sales advice in the world won’t do you any good if you don’t take action on it.

And as true as the previous statement is, if you are like most entrepreneurs, you’ve never taken the time to reflect on exactly what “taking action” really means, much less how you can poss…

Transform Your Small Business Marketing

I regularly interview small and solo business owners who call my coaching company looking for help. After getting a sense of what their business is all about, what their biggest goals are, and what lifestyle they are trying to create, I ask them what their biggest challenges are.

Nine times out of ten, it’s getting more clients and the problem is marketing. Most work very hard at trying to get one client at a time. They …