How to Use Video to Increase Sales

“A picture is worth a thousand words” is an old and familiar saying. Now that’s truer than ever. Online video has exploded and it’s given you an unprecedented opportunity to quickly get you, your brand and your business more exposure, new leads and new sales.Some small business owners hesitate to get on the video bandwagon because they feel uncomfortable in front of the camera, they fear t…

How I Doubled My Opt-in Subscriber Rate

Have you been dragging your feet when it comes to using video in your business? The video trend is growing and it’s one of the most powerful marketing tools to come out of the Social Media Revolution.

Check these NY Times stats:

  • Americans are now watching over three hours per month of online video – 191 minutes per person on average (up from 169 in February).
  • YouTube dominates online video with 5.5 billion v

Cool online tools and how to use them

It seems like every week I learn about some new online tool that can automate some part of my business, enhance my marketing, make research easier or help me reach more of my target market.

It’s truly amazing what’s out there, and how many small and solo business owners have no idea that these tools exist. It’s so easy to get caught up in the day to day operation of our businesses and put research, strat…