A Recipe for Marketing Success: The Secret “Ingredient”

IngredientsDid you ever try to re-create the recipe for a great dish you ate in a restaurant, or you saw somewhere and it just didn’t taste the same?



Facebook Can Be a Cash Cow for Businesses That Hate Marketing

cash cowIf you’re like many small business owners you may wonder what the secret is to getting lots of targeted website traffic. You may be paying for search engine optimization which can certainly help. But the problem is that it’s slow, you are not guaranteed results, and Google can change the rules at any time, catapulting your website way down in the search results.

But there is a much faster way to get targeted traffic …

What You Need to Do Now so Your Website Traffic Doesn’t Disappear

mobile websiteOn April 21st of this year, Google made a significant change. They stated that moving forward they will boost the rankings of mobile-friendly webpages — pages that are legible and usable on mobile devices — in mobile search results worldwide.

Since more people do online searches using mobile devices than any other type, this could have a serious effect on the traffic and leads your business gets online…

Website Headlines and Content That Get Visitors to Take Action

Imagine changing just the words on one of your web pages and suddenly seeing a spike in people signing up for your mailing list, or buying from you. It happens everyday. Yet I see small business websites all the time with poorly written web copy. These business owners just don’t understand why their website isn’t generating any business for them.I know right away that change is needed when the home page st…

Filling the Client Funnel

Marketing Sales or Conversion FunnelFor almost every small or solo business owner I’ve worked with as a coach, how to keep a steady stream of clients rolling into their business is the main challenge . But not for all.
Some businesses seem to soar quickly. They seem to have a secret that everyone wants to know. They call me because they are growing so fast they need me to help them put the automated systems in place that will reduce their workload and give t…